The belief system at Pure & Simple ® is that comfort should not have to be compromised for style. That’s why each piece is designed with enough stretch in the fabric to produce a perfect fit while maintaining trendy and desirable products. Using only the highest quality fabrics, Pure & Simple ® continues to produce fresh and vibrant designs with supple textures and finishes. Great for layering or wearing alone, Pure & Simple ® gives fashionable comfort a new meaning. The Pure & Simple ® way of life.